Your data is as much of your brand as your logo, colors, and words.
I love finding those hidden treasures that drive action. Whether that action is getting volunteers to save the turtles or convincing a web visitor to click BUY NOW, I believe everyone should have access to the data that makes them thrive.
Decision
Intelligence
Built on Collaboration
With the Right People, Great Things Can Happen
I am an award-winning marketer and accredited public relations professional bringing the power of data to your backend from sketchboard to dashboard and every visualization in between.*
*ahem, it's not as uncomfortable as it sounds. I will need access to your relevant data with contracts and security in place to protect everyone involved.
What I Do
I talk about the Cultural Importance of Corn (yes, I live in the Midwest), web scrape the National UFO Reporting Center, and conduct Structural Equation Modeling and Factor Analysis to determine the impact of activation levers on homegrown food and mental health.
Data Intelligence
We all make better decisions when we have more information, but sometimes that information is hard to get or understand. Let's work together to model and obtain data which will bring your story to life.
Custom Reporting
Tired of going multiple places for your data? Wish you didn't have to run that report every month? Let me create a custom dashboard so you can see all your numbers anytime you need. Or, would you rather deliver a jaw-dropping one-time report? I can do that, too.
Market
Research
Ready to see how your company compares to industry trends? Or maybe first-hand accounts of customer experience? Let's partner to dive deep into research that drives results.
Data
Journalism
Whether you need an article written for a news outlet or a PR pitch, data storytelling is key to getting your communications heard. Accredited by the Public Relations Society of America, I put humans before data every time.
Built for People, Not Computers
Data is the backbone of decision-making, but interpreting it can be a challenge. With nearly two decades of strategic data communications expertise, you'll never have to guess what the numbers mean. Written in plain language, and beautifully illustrated, each analysis is designed for the end-user. Even when that end-user has no data background.
All-In-One
Toolkit
Integrated
File Sharing
Total Design
Freedom